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Review Response Templates

Professional, copy-paste ready templates for responding to Google reviews. Customize with your details and respond in seconds.

Simple Thank You

Quick response to a 5-star review with minimal text

Hi [NAME],

Thank you so much for your kind words! We're thrilled you had a great experience with us. It was a pleasure having you, and we can't wait to see you again soon!

Warm regards,
[YOUR NAME] at [BUSINESS NAME]
Tips:
  • • Respond within 24-48 hours
  • • Use their name if provided
  • • Keep it warm but professional

Detailed Appreciation

Response to a detailed positive review mentioning specific services

Hi [NAME],

Wow, thank you for such a wonderful review! We're so happy to hear you loved your [SERVICE]. [STAFF NAME] will be thrilled to know you enjoyed your experience!

Your support means the world to us. We look forward to pampering you again soon!

With gratitude,
[YOUR NAME] at [BUSINESS NAME]
Tips:
  • • Reference specific services they mentioned
  • • Mention staff by name if appropriate
  • • Invite them back

Loyalty Recognition

Response to a review from a returning client

Hi [NAME],

Thank you for being such a loyal client! It's always a joy to see you, and we're so grateful you took the time to share your experience.

Your continued trust in us means everything. See you at your next appointment!

Warmly,
[YOUR NAME] at [BUSINESS NAME]
Tips:
  • • Acknowledge their loyalty
  • • Make them feel valued
  • • Personal touch goes a long way

Review Response Best Practices

Respond Quickly
Within 24-48 hours shows you care
Personalize It
Use their name and reference specifics
Be Genuine
Authentic responses build trust
Stay Professional
Never argue publicly, even if unfair
Take It Offline
Move negative discussions to private
Be Consistent
Respond to ALL reviews, not just good ones

Why Responding to Reviews Matters

45%

of consumers say they're more likely to visit a business that responds to negative reviews

7%

increase in overall rating when businesses respond to reviews consistently

89%

of consumers read business responses to reviews

Frequently Asked Questions

How quickly should I respond to Google reviews?

Aim to respond within 24-48 hours. Fast responses signal to potential clients that you are attentive and care about customer experience. Google also favours businesses that actively engage with reviews.

Should I respond to positive reviews too?

Yes. Responding to positive reviews shows appreciation and encourages future reviews. It also helps with SEO — review responses that mention your services and location can improve local search visibility.

What should I avoid when responding to negative reviews?

Never argue, blame the client, or get defensive. Avoid sharing private details about the client or their appointment. Keep it professional, acknowledge the issue, and offer to resolve it privately.

Can I ask someone to change their negative review?

You can ask politely after resolving the issue, but never pressure or incentivise someone to change a review. Focus on fixing the problem first — clients often update their review voluntarily when they feel heard.

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